SCOPE
The task and the result
What we are building, what is included and how you will check that it does the job.
HOW WE WORK
First, understand the work.
Before choosing an AI tool or building a connection, we look at what your team does today. Together we decide what is worth changing and what a useful result would look like.
01
Understand
Follow the task with the people doing it. Look at the tools, information, handoffs and exceptions.
02
Choose
Compare the possible improvements. Decide where AI helps, where simple rules work and what should stay with a person.
03
Define
Set the scope, expected result, estimate and responsibilities. Identify access or approvals needed before work begins.
04
Build and test
Try the solution on examples from your work. Review the results with your team and adjust what needs improving.
05
Put to use
Connect it to the daily workflow, show the team how to use it and hand over the work or agree continued support.
HOW WE JUDGE THE RESULT
Does it make the task easier?
A draft is useful if checking and editing it takes less effort than starting from scratch. A workflow helps if records reach the right place with less manual work. We agree what to compare before building and test it with your team.
PEOPLE & ACCESS
What we need from your team
A person who knows the process, representative examples and access to the relevant systems. We identify any IT or data approvals needed.
TIME & COST
The estimate and dependencies
The work involved, expected timing and any software or usage costs. If the scope changes, we discuss its effect before taking on the extra work.
EVERYDAY USE
Review and responsibility
Who checks AI output, who handles exceptions and what the team needs to know before using the solution.
PROJECT WORK
Build and hand over
A defined piece of work, tested with your team and handed over with documentation and a walkthrough. Your team can take it forward.
ONGOING PARTNERSHIP
Keep us involved
A shared list of improvements, support for the systems we agree to cover and further development as your needs change. Availability and response expectations are defined together.
FITTING INTO YOUR TEAM
Work with the people who know the process.
Your marketers bring the context: how campaigns run, what clients expect and where the work gets stuck. We handle the technical planning and implementation, working with IT or other specialists where needed.
For agency projects, we agree how to coordinate with your team and whether client communication goes through you or includes us directly.
- We explain the options. A connection between tools, a clearer process or a change to the existing platform may solve the problem with less work.