EXAMPLE TASK
Publish campaign pages
Give marketers reusable page sections and templates they can assemble and edit in the CMS.
SERVICES
Marketing Website Development
Marketing website development and improvement as part of your wider setup: easier content updates, reusable campaign pages, CRM connections and reliable tracking.
Your website is part of the daily work of marketing: publishing content, launching campaigns and collecting leads. We develop and improve the platform behind that work, so the team can make routine changes and keep building on it.
EXAMPLE TASK
Manage content together
Set up editing permissions and review steps that fit the way your team prepares and approves content.
EXAMPLE TASK
Connect forms to follow-up
Link lead forms to the CRM and the right colleague, including the campaign information needed for follow-up.
EXAMPLE TASK
Improve the existing platform
Address slow pages, difficult editing or broken tracking, and add capabilities as marketing needs change.
EXAMPLE WORKFLOW
A new campaign. A page your team can edit.
A marketer builds a page from approved sections, adds the campaign content and submits it for review. The form and tracking use the agreed setup, with technical help available for changes beyond the templates.
An example of the publishing workflow we can set up.
01
Review the platform
Look at the current site, editing experience, integrations and upcoming campaign needs.
02
Agree the changes
Define what the team should be able to manage and what needs development support.
03
Build and check
Implement the agreed work and check editing, forms, tracking and layouts across screen sizes.
04
Train and hand over
Walk through the publishing process and agree who handles future updates and development.
WHAT YOU RECEIVE
A platform that fits your marketing work.
The agreed site improvements or new platform, editable content structures, connected forms and a publishing walkthrough. Tracking and technical SEO requirements are included in the scope we agree together.
We need access to the existing site, examples of pages your team creates and the brand and content materials for the work. Our founder brings 15 years of experience leading marketing web projects.
- We can set up reusable sections and templates for the kinds of pages you publish regularly. New functionality or a layout outside those patterns may still need development.